The West Midlands SEO experts
A results-driven SEO agency in the West Midlands
Is your website working as hard as it should? At R&Co, we leverage our SEO expertise to make your business more visible online.
Based in Birmingham and Leamington Spa, West Midlands, we pride ourselves on delivering measurable SEO results for our clients.
Whether your website is designed for lead generation or sales, we develop SEO strategies to increase organic traffic and conversions.
By understanding your customers and their search behaviors, we make it easier for users to find your website in search engines.
R&Co is the leading SEO company in the West Midlands, offering bespoke local and national SEO services to enhance your online presence and drive revenue growth.
As a full-service digital marketing agency, we also provide comprehensive website design and development services aimed at driving business growth.
In today’s competitive market, understanding your customers and their buying journeys is crucial. Operating without SEO is like having an ice cream van that only operates in the winter.
We’re the West Midlands SEO agency you can trust
At R&Co Communications, we tailor our SEO services to meet the needs of B2B and B2C companies across Birmingham and the Midlands, helping to grow their digital presence.
With a wealth of tactics and expertise, we will devise an SEO strategy to help put your business ahead of your competitors:
- Improve keyword rankings to increase organic visibility
- Build backlinks with PR to increase the authority of your website
- Create content that is relevant, useful and informative for prospective clients
- Reach new audiences with optimised content
- Improve brand awareness
- Increase conversions and generate new leads
Don’t just take our word for it, view our latest case studies.
SEO Campaign for Pallet Track
We achieved a 12% YoY traffic increase to the Pallet Track website through organic search.
This resulted in 25% of all website traffic coming from organic search.
The site also gained it’s first featured snippet listing. This was for the query ‘kerbside delivery’.
Why work with Birmingham SEO EXPERTS?
Most decisions start with a search. Whether your customers are searching for a product with the intention of purchasing, or in the initial research stage of a big purchase, it all starts with a search engine.
As your SEO agency, we will work with you to understand who your customers are and how they search online. Armed with this insight, we will create optimised content that helps to drive more traffic to your website and is designed to help convert visitors into customers.
R&Co have grown the reach of our PR activity year after year.
The team go above and beyond to support us with our marketing efforts and are always ready with new creative ideas.
They have also supported Pallet-Track with digital marketing, helping us to increase the visibility of our new website and reach new users.
Natalie Lawson
Head of marketing, Pallet-Track
A multi-channel approach to marketing
As a full-service marketing agency, we can design and deliver an SEO strategy that works in partnership with all your marketing channels. Our team works with clients in Birmingham, the West Midlands and beyond to deliver a multi-channel approach to marketing.
This approach ensures that all your efforts are in line, while maximising the use of content across your website, organic and paid social media and PR activity.
Our SEO services
At R&Co Communications, we’ve developed a range of SEO services to support the needs of every business.
SEO audit
We’ll review what is currently working and what isn’t by analysing its visibility in Google, organic traffic and website engagement.
Competitor analysis
A detailed look at how and why competitors are getting ahead in the search engine results pages (SERPs).
Content creation
Ongoing content creation is essential for demonstrating Experience, Expertise, Authoritativeness and Trustworthiness (E-E-A-T). We’ll develop ideas that support your customers through the awareness and consideration stages of their journey right through to conversion.
Outreach and link building
As an award-winning PR agency, we’re experts in securing media coverage for our clients. By combining our SEO and PR expertise, we’ll develop campaigns that also earn backlinks and help to improve the authority of your website. Take a look at our link building case studies.
Technical SEO support
A technical SEO audit is like an MOT for your website – it ensures everything is technically sound, it loads quickly and picks up any issues that require fixing.
SEO reporting
Ongoing SEO reporting to measure KPIs and monitor your campaign’s impact on organic traffic and conversions.
Link building campaign for Anderson Moores Veterinary Specialists
We worked with the leading UK practice for the treatment of CRVG, also known as Alabama Rot, to raise awareness of the disease with a PR and link building campaign.
Keyword research for SEO – The complete guide
Keyword research is an essential part of any successful SEO strategy. Read our complete guide here.
Digital Marketing Ideas for Veterinary Practices
How easy is it to find your veterinary practice online? Use our digital marketing tips to make your website easier to find in search engines.
What are Google SERP features?
Learn more about Google’s Search Engine Results Page (SERP) features and their importance. Includes a full list of 20 organic and 4 paid SERP features.
What is helpful content according to Google?
Find answers to frequently asked questions on Google’s Helpful Content Update and learn how to create content that supports SEO and drives traffic.
SEO FAQs
What is SEO?
Search Engine Optimisation (SEO) is used to make websites more visible in search engines like Google. Its main purpose is to maximise the amount of organic traffic that a website receives and encourage users to take action – or convert – once they land on it. For example, users may purchase an item, sign up for a newsletter or download a document.
Google’s ranking factors are based on more than 200 signals. This is why SEO, and its related services, incorporate a wealth of techniques and tactics, including keyword research, content marketing, technical SEO, outreach and link building.
What is keyword research?
What is domain authority?
Are backlinks important for SEO?
What are the 4 pillars of SEO?
At R&Co Communications, we believe everything starts with a conversation – so let’s talk.
What our clients say
