Need to up your marketing game in 2026? Find digital marketing tips on the bad habits to leave behind and the best habits to embrace for the year ahead.
R&Co Communications’ favourite PR & marketing campaigns of 2025
As the Midlands PRCA Dare Awards Medium Consultancy of the Year, our team knows a good campaign when they see one. See our standout choices of 2025.
Digital Marketing Tactics for Professional Services
At R&Co, the three main marketing channels we use to run campaigns for professional services firms are PR, SEO and social media. Learn how we use these channels to support professional services businesses that want to improve their online profile.
Key Takeaways from BrightonSEO October 2025
LLM visibility and brand building in the AI era were the core themes running through BrightonSEO 2025. Read our key takeaways from the biggest SEO conference.
Reactive PR Examples
Examples of reactive PR opportunities secured in 2025 for our professional services and logistics and supply chain clients at R&Co Communications.
The R&Co Guide to Reactive PR
Learn how we use reactive PR to gain media coverage, high quality backlinks and position our clients as thought leaders in their respective industries.
Loss of keyword visibility as Google removes num=100 parameter
Google’s removal of the num=100 parameter triggered sharp drops in impressions and keyword visibility. Learn more here.
How far can SEO take your business? Building international partnerships through SEO
Find out how our SEO strategy took our team to Adapostul Speranta - a Romanian non-profit committed to transforming the lives of street dogs.
Will PR be replaced by AI?
We give our take on an issue which is generating plenty of discussion in the PR world.
How will SEO survive the AI revolution?
We break down the current state of the AI overview section and AI mode, ways that AI is changing SEO forever and how to thrive through organic search in this new AI world.
Backlinks for SEO – why are they important?
How important are backlinks for SEO? Read our guide to find out how to generate quality backlinks through content creation and media outreach.
Why keeping it real in PR is so important – the rise of fake experts
Bernie Pegg looks at the use of AI-generated content from fake experts in PR and SEO, and why it pays to showcase genuine, authentic expertise.