The temperature has been climbing in Leamington Spa and across the West Midlands, and while the sun has at last made an appearance, R&Co’s media relations experts still delivered ‘April showers’ of media coverage last month.
Here’s just a selection of the print, online and broadcast coverage we secured for our clients in April.
Wheels in motion for Micheldever to deliver game-changing tyre product
Hampshire-based Micheldever Fleet Solutions and General Tire have partnered to develop a new product of tyre and bring it to the market to aid the likes of National Grid in its off-road capacity.
The new tyre, known as General Tire Grabber AT3, will enable vehicles to run seamlessly on the road as well as off track, meaning the 20 million customers of National Grid will be reassured that regardless the weather or road conditions, the company’s vehicles will be able to reach their required destination.
William Davis bolster their ranks with a triple appointment announcement
Several key consumer and business or construction trade media titles were quick to pick up on the news of William Davis Homes’ trio of appointments in April.
The Loughborough-based housebuilder have welcomed Reece Richiardi, Harry White and Mike Barnett to its land team, to assist on projects including new land acquisitions and designing new housetypes for the developer to bring to market.
Our media relations experts have great insight in how to deliver this type of news to particular outlets, often featuring in specific titles, in specific news features, such as The Business Desk, and industry-leading title, Showhouse.
Vets sweep in to save Stockport dog who swallowed comb
An eight-inch comb swallowed by a French Bulldog who was millimetres from death has had a happy ending thanks to a leading veterinary group. One-year-old Lola was referred to Northwest Veterinary Specialists (NWVS) after owner and hairdresser Zoe noticed Lola was struggling to breathe after swallowing one of her professional – and sharp – styling combs.
Zoe was quick to act, and thanks to the team at NWVS, Lola was saved following surgery – as reported widely by several media titles including Cheshire Live, The Standard, Runcorn & Widnes World, Lancs Live, and Manchester World.
Former fleet firm chief given fitting and fabulous tribute
Philip Bartrum, former managing director of logistics firm and namesake Bartrums, part of the Pallet-Track network, has been recognised and rewarded with a specially designed truck and number plate which has been unveiled in his honour.
Bartrum sadly passed away last year, but was heralded for playing a significant part in the company’s growth in the 40 years he spent with the firm. His legacy will now live on thanks to the new truck which dons the famous brown and white colours of the company, and includes the number plate ‘F25 BRS’ which pays homage to the name of the company when Bartrum took the helm – Bartrums Road Services.
Business owner Katie ‘nails it’ with office move in Stratford
Katie Barnes Tools Range, a specialist nail technician equipment business formerly based in Warwick has secured a dream move to much larger premises in Stratford-upon-Avon thanks to the support of ehB Reeves.
Katie – who has almost two decades of experience in the nail industry – began her business in 2017 after becoming frustrated with the tools on offer to her as a nail technician, and has steadily grown in recent years leading to the requirement to find a bigger space to call home.
Good news stories such as Katie’s fit the criteria perfectly for R&Co’s professional services clients, with R&Co working with Katie and ehB Reeves to put the piece forward to media titles and earned coverage in key publications such as Stratford Observer and Insider.
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